Privacy Policy

The Senior Wellness Company ("Senior Wellness," "we," "us") operates SeniorWellness.co and its member features, including the Wellness Hub. This Privacy Policy explains what information we collect, how we use and share it, and the choices and rights available to you. Our separate Consumer Health Data Privacy Notice addresses information covered by applicable consumer health privacy laws, and our Cookie Notice provides further information about tracking technologies.

1. Information we collect

When you register, we collect an email address and password, which is stored in hashed form. You may optionally provide your name and date of birth. Members can select health goals, treatment preferences and other onboarding choices, save conditions, treatments, studies and plan items, and set notification preferences.

We also collect searches you enter, topics you request, and information you provide when contacting us. Topic requests may include an email address and free-text description. Please avoid including identifying medical details or another person's confidential information in searches or topic requests.

We automatically collect technical and usage information, such as IP address, device and browser characteristics, pages visited, page addresses, interactions, security events and identifiers generated by cookies or similar technologies. Some searches and saved interests may reveal or suggest health concerns, even if you are researching on someone else's behalf.

2. How we use information

We use information to provide and secure accounts, operate and personalize the Wellness Hub, deliver requested content, respond to inquiries and topic requests, send service notices and optional alerts, improve the website, measure usage, diagnose problems, prevent abuse and comply with applicable law.

We may send marketing communications consistent with your choices and applicable law. You can unsubscribe from optional marketing; necessary account and security notices may continue.

3. Searches, research and automated tools

We use automated processing and third-party artificial intelligence services to help search and organize information and support research and editorial workflows. Text entered into a public search may be sent to an external processing provider to rank results. We do not intentionally include your account email or saved member profile with that search request, but personal information you type into a search may be transmitted.

Study titles, full text and citation details may be processed by MedQuiry, another service operated within The Senior Wellness Company, for research scoring. Member account identifiers and saved Wellness Hub selections are not included in the described research-scoring integration.

4. When we share information

We share information with service providers that help us host and maintain the website, store information, deliver communications, provide security, analyze usage and support our operations. These providers may receive personal information relevant to their functions. We may also share information with professional advisers, authorities when legally required, or in connection with a lawful corporate transaction, subject to applicable protections.

Website analytics and behavior-measurement technologies may collect page addresses, online identifiers and interactions across our site, including pages where visitors search, register or submit forms. Such information is not necessarily anonymous. Our Cookie Notice explains these technologies and available choices. We do not sell personal information for money. Certain disclosures for analytics or advertising may nevertheless qualify as a "sale," "sharing," or targeted advertising under some laws; any applicable rights and controls must be provided as required.

5. Health interests and legal bases

Information about conditions, treatments and health goals may be sensitive or constitute consumer health data. We use this information to provide features you request and personalize your experience, subject to applicable consent and other legal requirements. We do not treat selecting a condition as proof that you have that condition.

Where the GDPR or UK GDPR applies, our processing requires an appropriate lawful basis, such as performance of a contract, legitimate interests, compliance with law or consent. Processing special-category health information additionally requires an applicable condition under Article 9, such as explicit consent where appropriate. You may withdraw consent where processing relies on it, without affecting prior lawful processing.

6. Retention and account deletion

We retain personal information for as long as reasonably necessary for the purposes described here, taking into account the nature of the information, legal obligations, security, disputes and applicable deletion requests. Different records and service-provider systems may have different retention periods.

Our adopted Wellness Hub retention policy calls for deletion of member accounts after 12 months without a visit to the Wellness Hub, with a warning four weeks before deletion. Implementation of this inactivity-deletion process is being verified. Members also have a self-service account-deletion option. Certain information may remain for a limited lawful purpose or in backup or provider systems after an account is deleted. Separate operational logs, search and topic-request records may not follow the account-deletion schedule.

7. Cookies and tracking choices

We use cookies and similar technologies for necessary site functions, analytics and behavior measurement. Some technologies may record interactions or pages visited. Where consent is required, optional technologies must be controlled in accordance with applicable law. Please consult our Cookie Notice for further information and available controls. Email engagement tracking, where used, may operate separately from website cookies.

8. Your privacy rights

Depending on where you live and which laws apply, you may have rights to access, correct, delete or obtain a copy of personal information; restrict or object to certain processing; withdraw consent; and opt out of qualifying sales, sharing, targeted advertising or profiling. Additional rights concerning consumer health data are described in our Consumer Health Data Privacy Notice.

To make a request, contact info@seniorwellness.co. We may take reasonable steps to verify a request and will respond as required by applicable law. Where available, you may appeal a decision using the same contact address. You may also contact an applicable privacy regulator.

9. Security and international processing

We use organizational and technical safeguards intended to protect personal information, including access controls and hashed passwords. No system is completely secure. Senior Wellness is based in the United States, and service providers may process information in other locations. Where required, we use appropriate safeguards for international transfers.

10. Children, external links and changes

Our services are intended for adults and are not directed to children. External websites linked from our services have their own privacy practices. We may update this Policy and will provide notice or obtain consent when required by law.

11. Contact

The Senior Wellness Company, P.O. Box 24, Califon, NJ 07830. Privacy and deletion requests: info@seniorwellness.co. Legal inquiries: legal@seniorwellness.co.